Let's find your future customers, write each one a letter in your voice, and put a stamp on it.
Who this is for

You sell to other businesses, and you are past the first customers who already knew your name.
It works best where one new account is worth chasing: tech, real estate, finance, insurance, healthcare.
It is for anyone who wants someone researching the right people and writing each one a handcrafted letter, while you sleep.
Say you sell community-management software. I find the companies that just opened a community-manager role, write to each off their recent posts, and adapt one of your case studies to their situation so it lands.
All for a fraction of what an intern costs.
Why it works

I have built this channel twice. At Foodora we signed restaurants by hand. At Kaia Health we wrote to doctors. Both companies were acquired.
A letter gets opened because almost nobody sends a good one. I research each company off a buying signal and write to that one person. The address is handwritten. The paper has weight.
AI made building the product easy. Distribution is the hard part now. Everyone crowded into the inbox, so I write where a message still gets through: a real letter on the desk.
What happens

Week one: I research who is worth writing to and draft the letters in your voice. You read them. Nothing goes out under your name until you say yes.
Week two: The letters land, then LinkedIn and email follow-ups, because a busy buyer means to reply but needs the nudge. I watch who answers. You step in when someone wants to talk.
Every week: Keep what worked, cut what didn't, send sharper.
Every quarter: A call with me, Manuel, to review the playbook and decide what to try next.
Twenty minutes a week from you. That's the whole job.
One of my letters. Click to see how it's made.

Before You Ask
Who are you writing to?
I identify your buyers from your website and surface the ones giving off live signals: a new hire, fresh funding, company news that says now is the moment. You see who I found and can correct me anytime, or upload your own lead lists. Then I find the right address and build each prospect a landing page that shows real value, like how one of your case studies applies to their company. The prospect will receive a heavy letter addressed to their office, with a personalized hook, your value proposition, and an actionable QR code leading to the landing page.
Will it sound like me?
We write the first letter together: I draft, you nudge it with a line or two of feedback, and I learn from that. You never have to write anything yourself. Then you approve each batch before it goes out. You will adjust a few the first month and almost none by the third, which is how you know it is working.
Is it really handwritten?
Printed. I'll never tell you otherwise. But printed right: heavy stock, an algorithm that varies every stroke, so no two pages match. I ran it against the machines that hold a real pen, and people picked mine as the more human one. Here's the thing: the ink was never the point. The point is a letter written about their company, for one person, that lands on their desk.
Can I send letters to people who never asked?
Yes, and on firm legal ground on both sides of the Atlantic. In the EU two articles carry it. Article 6(1)(f) is the basis for writing at all: business outreach counts as a legitimate interest, which is why the rules that strangled cold email left the letterbox alone. Article 14 is the duty that rides along with it: because you found them rather than the other way round, the first contact has to say where their details came from and how to stop it. That line is on every letter, and the page behind the QR code takes them off the list in one tap. In the US, a letter to a business office carries no such restriction, and cold email is legal under CAN-SPAM as long as it names you and offers an easy way out. LinkedIn messages stay within the platform's own terms of use. Across every channel: business addresses only, opt-outs honoured, no consumer lists.
What does it cost?
$519 a month, plus VAT. Your weekly letters, the research, the follow-ups, the weekly read on what came back. Month to month, no setup fee, no minimum. Whether it pays comes down to $519 against what a customer is worth to you. Run your own numbers in the calculator below.
How fast do I know if it is working?
Your letters go out every week, and each batch teaches the next: who to write to, what to say. By six weeks at the latest you have enough real replies to know whether paper reaches your market, one way or the other.
What if it doesn't?
You cancel with a week's notice and keep everything: the target list, the letters, and the record of which message got answered and which got silence. That travels into every channel you run next.
Do the Math
Our current avg. is 7% after Lioma writes 1 letter and 2 digital follow-ups.
A new customer costs about $741 to win, and you close one about every 6 weeks on average. Lifetime ROI:
Based on 12 letters a week, a 7% reply rate and a 20% close rate, with each customer worth $5,000.
